top of page
Anchor 1
Program Agenda
DAY 01
November 5, 2019
9:00
Congress Registration
9:00 - 18:30
Networking & Exhibition Area
10:00
FIBEP General Assembly
(FIBEP members only)
12:00 - 13:00
Networking Lunch
sponsored by Imedia Comunicaciones
13:00 - 13:15
Welcome Words
13:15 - 14:30
Copyright - EU Copyright and its Impact on the Rest of the World
EU Copyright Directive: next steps and best practices
Christophe Dickès - Global Copyright Director & EMEA Communication Leader, Kantar Media France
The New Rights of Press Publishers in the EU and its Effect on LATAM
Nicolas Novoa - Legal Advisor on IP Issues, ADEPA
Copyright Panel Discussion
Christophe Dickès - Global Copyright Director & EMEA Communication Leader, Kantar Media France
Nicolas Novoa - Legal Advisor on IP Issues, ADEPA
Elias Selman - Publisher, AméricaEconomía Media Group
14:30 - 15:00
Networking Break
15:00 - 15:30
Data Privacy in Latin America
Copyright and Data Protection: EU New Regulations and How They Affect Us
Erick Iriarte - Partner, Iriarte & Asociados
15:30 - 16:00
Presentation of the World PR Report
Rob Morbin - General Manager, International Communications Consultancy Organisation
16:00 - 16:30
United Nations Sustainable Development Goals and Media Intelligence
UN Global Goals and Obligations from Global Compacts
Thomas Vejlemand - CEO, Infomedia
UN Global Goals and Contributions for Gender Equality
Laura Garcia - President and Founder, GlobalNews Group
17:00 - 18:30
Super Networking Session
This event requires preregistration
19:00
Congress Opening Rooftop Cocktails
with Special Peruvian Dance Performance by Vania Massias
Sponsored by GlobalNews Group
Day 2
DAY 02
November 6, 2019
8:30
Congress Registration
9:00 - 18:00
Networking & Exhibition Area
9:00 - 10:30
Welcome Words from FIBEP President
Laura Garcia - President and Founder, GlobalNews Group and President, FIBEP
Media Intelligence's Role in a Digital Era
The Role of the Media Monitor in a Post Truth World
Jonathan Taplin - Director Emeritus, University of Southern California Annenberg Innovation Lab
Conversation with Jonathan Taplin
Florian Laszlo - CEO, >>OBSERVER<<
10:30 - 11:00
Networking Break
11:00 - 11:30
Client Focus - What Clients Need to Make Decisions
Innovation in the Use of Data Driven for Decision Making
Sérgio Franco - Planning Director, Boxnet
Seizing the News Agenda: Monitoring and Analysis Applied to Government News Management
Luis Argandoña - CEO, Conecta Media
11:30 - 12:15
Information for Decision Making - Where is the Value?
A Panel Discussion
Moderated by Laura la Torre - Government Official of Argentina
Carlos Anderson - President, Future Institute of Peru
Camila Crescinbeni - Congresswoman of Argentina
12:15- 13:15
Networking Lunch
Sponsored by Boxnet
13:15 - 14:00
Client Focus - Information for Building Reputation
Information Corporations Need and Where They Find Them
A Panel Discussion
Moderated by Alejandra Brandolini - President, AB Comunicaciones
Tim Scerba - Executive Director, Pacific Latam
Henry Rafael - CEO, WTB Communications & Strategy
Adolfo Corujo - Partner and Chief Strategy & Innovation Officer, LLYC
14:00 - 14:45
Best Practices
A Case of Collaboration Between MMO and Government
Lorena Marino - Undersecretary of Communications of Buenos Aires Government
Carlos Diaz - General Manager, GlobalNews Group
Open-Source Intelligence - Working with Government Bodies
Sophia Karakeva - Communications and Marketing Executive, DataScouting
Media Intelligence Companies as Business Partners: Customer's Risk Analysis
Karolina Fursewicz - Manager International Cooperation & Sales, PRESS-SERVICE Monitoring Mediów Sp. z o.o.
14:45 - 15:15
Networking Break
15:15- 16:45
Neighboring Markets and Expanding Media Intelligence
Social Media Monitoring
Everyone wants to measure social media, so what can really be monitored, measured, and correlated/attributed to marketing objectives?
Todd Murphy - CEO, Universal Information Services
Data-Driven Insights - Mystery Shopping
Magdalena Horanska - CEO, Newton Media CEE
Why the Press Release is the New Global Language in Media
Michael O'Connell - Managing Director, AAP Medianet
How Emerging Technologies are Changing the Research World
Urpi Torrado Esomar - CEO, Datum Internacional
18:15- 22:30
Peruvian Culinary Experience - Gala Dinner
Astrid y Gaston
This event requires preregistration
Shuttle buses depart the downstairs hotel lobby at 18:15
Shuttle buses will depart the restaurant at 21:30, 22:00 and 22:30
Day 03
DAY 03
November 7, 2019
8:30
Congress Registration
9:00 - 15:30
Networking & Exhibition Area
9:00 - 9:30
Media Consumption Evolution
How Fact Checkers Determine Real vs Fake
David Hidalgo - News Director, Ojo Publico
9:30 - 10:15
Building a Breakthrough Media CX: Applying Behavioral Science in the Digital Age
Renée Richardson Gosline - Professor, MIT Sloan School of Management
Conversation with Renée Richardson Gosline
10:15 - 10:45
Networking Break
10:45 - 11:45
Media Consumption Evolution
The Impact of a Cybernetic Future on Marketing
Oresti Patricios - CEO, ornico group
Comparative Study: Best Practices for Influencers Marketing from APEC & Non-APEC economies Guidelines
Ricardo Maguiña - Executive Director, National Council of Self-Regulation in Advertising of Peru (CONAR)
Information in Real Time to Add Certainty to Decision Making
Francisco Carvajal - CEO Cluster Pacifico, Kantar IBOPE Media
11:45 - 12:30
Media Business Panels and How MMOs Can Add Value
Panel Discussion
Moderated by Florian Laszlo - CEO, >>Observer<<
Alice Ting - VP Licensing and Syndication, New York Times
Elias Selman - Publisher, AméricaEconomía Media Group
Tom Rowland - VP International Licensing & Business Affairs, Meredith Corporation
12:30 - 13:30
Networking Lunch
Sponsored by buho
13:30 - 14:00
Measurement Trends
Panel Discussion
moderated by Juan Fernando Giraldo- CEO, buho
Thomas Vejlemand - CEO, Infomedia
Carlos Torres - Marketing and Advertising Director, Davivienda
Johna Burke - Global Managing Director, AMEC
14:00 - 14:30
Future Outlooks - Media Intelligence for the Next Generation
Panel Discussion
moderated by Carlos Diaz - General Manager, GlobalNews Group
Kanika Dayal - Director, Business Development, Impact Research and Measurement Pvt Ltd
Esteban González Wensjoe - CFO, Imedia Comunicaciones
Pietro Biglia - Marketing Specialist, L'Eco della Stampa
14:30 - 15:00
Future Outlooks - Media Intelligence and Data Consumption in the Future
Panel Discussion
moderated by Laura Garcia- President and Founder, GlobalNews Group
Mohan Doshi - CTO, Ninestars
Romina Gersuni - Global Strategy Manager, pressrelations
Christophe Dickès - Global Copyright Director & EMEA Communication Leader, Kantar Media France
Paolo Paravento - CEO, PERVOICE SPA
15:30 - 19:00
City Tour of Lima
Included for all congress attendees and registered accompanying persons
Space is limited - registration required via the congress app
bottom of page